Monday, May 31, 2010

THE ANCILLARY ART: Maximizing Airline Ancillary Revenue & Customer Loyalty

http://www.airlineindustryreview.com/wp-content/uploads/downloads/2010/02/The-Ancillary-Art.pdf


Ancillary Revenue - the buzzword has contaminated airlines worldwide, like a virus.
Yet not everyone seems to have found success with it
Why does it happen that way? What is the art to make it successful?
This short eBook attempts to provide simple and practical answers as to why it
happens and how to make more profits from ancillary services.

[LIVE!] How airlines and EuroControl are conquering Icelandinc volcanic ash through social media #ashtag

http://simpliflying.com/2010/live-how-airlines-and-eurocontrol-are-conquering-icelandinc-volcanic-ash-through-social-media-ashtag/

How Social Media Helped Travelers During the Iceland Volcano Eruption

http://mashable.com/2010/04/22/social-media-iceland-volcano/

How airlines used social media innovatively to battle the ashcloud crisis

http://simpliflying.com/2010/how-airlines-used-social-media-innovatively-to-battle-the-ashcloud-crisis-from-mashable/

Five lessons from the most innovative loyalty programs in the world – Inspired from Loyalty 2010

http://simpliflying.com/2010/five-lessons-from-the-most-innovative-loyalty-programs-in-the-world-inspired-from-loyalty-2010/


The Point (or Secret) of Social Media for airlines

http://simpliflying.com/2010/the-point-or-secret-of-social-media-for-airlines/

What might air travel be like tomorrow, if airlines start using the latest social media tools today?

http://simpliflying.com/2010/what-might-air-travel-be-like-tomorrow-if-airlines-start-using-the-latest-social-media-tools-today/



On this hypothetical flight,
  • After booking the flight, my Facebook and Twitter friends planned my trip, thanks to a tool called Flip.to
  • I pre-ordered food on Twitter
  • Pre-selected “family zone” on the flight, where people of similar interests would be sitting
  • I managed to get the wifi free, by filling up a survey on the landing page, when I turned on my browser
  • “Rented” a power point to plug in my Mac.
  • Was offered an iPad, but couldn’t rent it, as they were all booked in advance
So, what do you think? Is this too much to ask of our favorite airlines? If there was one airline that was to adopt most of these technologies, who would it be? Let’s hear your thoughts in comments and on Twitter (@simpliFlying)

TOP TEN LOW-COST CARRIERS BY REVENUE May'2009

http://www.flightglobal.com/assets/getasset.aspx?ItemID=28619

 How well prepared are low-cost carriers to survive the economic crisis and exploit new opportunities?

Codesharing - Low-cost alliances: never say never

http://www.flightglobal.com/articles/2007/08/21/216174/low-cost-alliances-never-say-never.html

FlightGlobal - Interlining, Worth the effort?

http://www.flightglobal.com/articles/2007/01/22/211716/worth-the-effort.html

FlightGlobal - Low-cost carrier codeshares: slow to take off

http://www.flightglobal.com/articles/2009/08/19/331205/low-cost-carrier-codeshares-slow-to-take-off.html

Despite all the hype about low-cost carriers rapidly moving into codeshares, there are fewer doing it today than there were two years ago. What has happened? Are there less expensive and complex alternatives worth pursuing?

Sunday, May 30, 2010

Airline FFPs remain strong marketing tools

http://www.flightglobal.com/articles/2010/03/24/339881/airline-ffps-remain-strong-marketing-tools.html

It's official: airline seats remain the most powerful currency in the world of customer loyalty. That was one of the overriding conclusions of the Airline Business/Global Flight Loyalty 2010 event held in Kuala Lumpur in February and it was no small comfort to the industry's leading airline frequent flyer programme experts gathered to debate the future of their corner of the air transport business.........

Flight Global - Enriching the loyalty experience

http://www.flightglobal.com/articles/2010/02/16/338429/enriching-the-loyalty-experience.html


Frequent flyer programmes and strategies are being put under the spotlight at the 2010 Loyalty event, being held in Kuala Lumpur and organised by Airline Business and Global Flight, writes Mark Pilling in London............

Flight Global - Making loyalty pay

http://www.flightglobal.com/articles/2009/10/30/334029/making-loyalty-pay.html


Some frequent flyer programmes are profitable, but most are not. Ravindra Bhagwanani of loyalty specialist Global Flight explores whether there is a roadmap to making money out of FFPs

FlightGlobal - Marketing special report: Social media

http://www.flightglobal.com/articles/2010/02/19/338447/marketing-special-report-social-media.html

Airlines adopting Social Media to extent their outreach to customers

Thursday, May 27, 2010

CAAS - Airport Planning and Terminal Design

http://clacsec.lima.icao.int/Reuniones/2007/Seminario-Chile/Presentaciones/PR07.pdf


  • Advantages/Disadvantages of Common Terminal Concepts
1. Pier/Finger
2. Linear
3. Transporter
4. Satellite
5. Compact Module Unit Terminal

  • Passenger Flow
  • IATA Level of Service
  • etc

Sunday, May 23, 2010

CNBC a week in the life - Inside American Airlines 23'Jul'09















During one intense week, CNBC cameras capture a side of American Airlines that travelers never see: the minute-by-minute drama inside the control tower; the split-second decisions made on the flight deck; the corporate maneuvering behind the closed doors of the executive suite.

The strange science of ticket pricing.
Why frequent fliers have a hard time cashing in miles.
How a tense labor-management truce has held bankruptcy at bay

Against a backdrop of global political uncertainty, volatile fuel prices and cutthroat competition, the nation's airlines are navigating cloudy skies.
With more than 2,000 flights a day...and nearly 2 million passengers a week...how does American Airlines do it?
Fasten your seat belts. Once you've seen the extraordinary view from the cockpit, you'll never look at air travel the same way again.



Video Timeline
Start Aircraft Turnaround, Flight Dispatching, Airline Business
20m17s Unions
38m Irregularities
48m30s Ways to combat Rising Fuel Costs
56m Aviation Terrorism 9/11
61m10s Base 'C' Check
68m34s Baggage Handling
71m45s Cargo Handling, Aviation Security involving Shipping
79m30s Frequent Flyers


Ben :)

Saturday, May 22, 2010

Thursday, May 20, 2010

Boeing -- International Traffic Rights "The 9 Freedoms of the Air"

http://www.boeing.com/commercial/startup/pdf/operating/StartupBoeing_Freedoms_of_the_Air.pdf



A clearer, graphical explanation of the 9Freedoms, by Boeing

ICAO 9 FREEDOMS OF THE AIR

http://www.icao.int/icao/en/trivia/freedoms_air.htm

INTERVIEW with : SIA CEO Chew Choon Seng

http://www.flightglobal.com/articles/2010/01/21/337362/interview-singapore-ceo-chew-choon-seng.html

UN recommendations on Transport of Dangerous Goods, Model Regulations, Vol 1, 16th Revised Ed.

http://books.google.fr/books?id=DhyWNVgpZuYC&pg=PA378&lpg=PA378&dq=Transport+of+Dangerous+Goods+1.4S,+UN+0012+or+0014,+what%3F&source=bl&ots=fcfaRshBsN&sig=Utfq6x7B8ZQiDTo8BzyyS-2scKo&hl=fr&ei=evr0S777E4fs-AaP7ZXoCA&sa=X&oi=book_result&ct=result&resnum=5&ved=0CDQQ6AEwBA#v=onepage&q&f=false

UN Number - RECOMMENDATIONS ON THE TRANSPORT OF DANGEROUS GOODS: MODEL REGULATIONS

http://www.chemtrack.org/UNNumber-List.asp?ID=REC

ICAO - PROVISIONS FOR DANGEROUS GOODS CARRIED BY PASSENGERS OR CREW

http://www.ivw.nl/Images/ICAO-rules%20for%20dangerous%20goods%20transported%20by%20passengers%20or%20crew_tcm247-204200.pdf

IATA - Travel Agent’s Handbook

http://www.iata.org/whatwedo/Documents/agenthome/tah_general_information.pdf

Tuesday, May 18, 2010

"Time-Limited Zone" - New volcano ash flight rules bring hope for angry airlines

http://www.channelnewsasia.com/stories/afp_world/view/1057366/1/.html


Channel News Asia : British aviation regulators brought in measures Tuesday to reduce the airspace closures fiercely criticised by airlines, as European skies were hit by new shutdowns caused by volcano ash clouds....

the Guide to Sleeping in Airports

http://www.sleepinginairports.net/index.htm


The Budget Traveller's
Guide to Sleeping in Airports

For travellers who are REALLY on a budget and are looking for a way to skim a few bucks off their travel expenses, why not consider sleeping in an airport?

Thursday, May 13, 2010

Comment: A Decennis Horribilis (10 Horrible Years)

http://www.flightglobal.com/articles/2009/12/23/336481/comment-a-decennis-horribilis.html


"
let's start with a sobering number: $68 billion. That's the total net loss for the industry in the past decade, according to data from the......."

FlightGlobal - Liberalisation: Breaking the bilateral web

http://www.flightglobal.com/articles/2010/04/22/340857/liberalisation-breaking-the-bilateral-web.html


FlightGlobal: Is short-haul business class dead?

http://www.flightglobal.com/articles/2010/04/22/340859/is-short-haul-business-class-dead.html

FlightGlobal: Special Report: Low-cost carriers - coming of age

http://www.flightglobal.com/articles/2010/04/20/340853/special-report-low-cost-carriers-coming-of-age.html

Corporate travel outlook grim

http://www.flightglobal.com/articles/2008/10/28/318016/corporate-travel-outlook-grim.html


FlightGlobal - All the latest news on the Icelandic ash cloud

http://www.flightglobal.com/page/ash-cloud/


Flight Global Homepage for: All the latest news on the Icelandic ash cloud

Europe's volcanic ash response: was it adequate?

http://www.flightglobal.com/articles/2010/04/24/340995/europes-volcanic-ash-response-was-it-adequate.html


"When Iceland's Eyjafjallajökull volcano began erupting on 14 April, European aviation safety authorities were faced with an unprecedented dilemma and took drastic action: to avoid a loss-of-power disaster caused by engine damage, much of Europe's airspace was shut down the next day. Six days and $1.7 billion in airline losses later, flight bans were lifted.

But was the shutdown a massive overreaction or a necessary precaution?............"

Airlines call for changes to EC passenger rights rules

http://www.flightglobal.com/articles/2010/04/23/340999/airlines-call-for-changes-to-ec-passenger-rights-rules.html


Airlines are calling for changes to the European Commission's passenger rights rules to make an exception for the costs associated with feeding and accommodating passengers stranded as a result of the volcanic ash cloud.......

Good Marketing Ideas: Offline + Online

http://www.goodmarketingideas.com/

Guerrilla Marketing

http://www.creativeguerrillamarketing.com/

Singapore Airlines - An Excellent Asian Brand

http://www.allaboutbranding.com/index.lasso?article=382

47 Outrageous Viral Marketing Examples over the Last Decade

http://www.ignitesocialmedia.com/viral-marketing-examples/

World Airport Codes

http://www.world-airport-codes.com/

World Airport Codes provides information for almost every airport in the world. Using the search box below, you can search for airport codes in 5 different ways:

* By country name (e.g. Egypt).
* By country abbreviation (e.g. GB for Great Britain).
* By city name (e.g. Amsterdam).
* By airport name (e.g. Heathrow).
* By airport code (e.g. LAX).

Tuesday, May 11, 2010

CAAS Manual of Standards - Air Traffic Services Version 1.0: 1 October 2009


http://www.caas.gov.sg/caasWeb/export/sites/caas/en/Regulations_And_Guidelines/Rules_and_Regulations/Aerodrome_ANS/Air_Traffic_Services_Information_Circular/downloads/MOS_ATS_v1_09.pdf?__locale=en


• Standards for ATC

CAAS Air Operator Certificate

http://www.caas.gov.sg/caas/en/e-Services/Air_Operator_Certificate/?__locale=en
• Information for getting setting up an airline in Singapore

Azworldairports

http://www.azworldairports.com/cfm/homepage.cfm


Listed here are contact details and additional information on some 1,600 airports around the world.

In most cases the information includes full personnel contacts, airport location, traffic figures, airfield data, cargo and passenger facilities and a map.

Skytrax


http://www.airlinequality.com/


The world's largest selection of independent Airline and Airport reviews for over 620 airlines and 645 airports. Passenger Trip Reports, Airline Flight reviews, lounge Reviews, seat reviews - check standards in the Official Airline Star Ranking guide.

Airports Council International Airport Business Magazine


http://www.airport-business.com/2009/12/evolution-of-the-ground-handling-market-2

Airports Council International Airport Business Magazine (contains articles on the evolution of the ground handling market etc. )

Airport Operations book By Norman Ashford, H. P. Martin Stanton, Clifton A. Moor.

http://books.google.com.sg/books?id=H1uY6L5v2SIC&pg=PA288&lpg=PA288&dq=air+cargo+dispatch+note&source=bl&ots=OfYEwC2STu&sig=X0KHBFxBSQ3wV6I__Y0Kk30a8zg&hl=en&ei=sLdhSra9HZKBkQXO2P35Dw&sa=X&oi=book_result&ct=result&resnum=4#v=onepage&q=air%20cargo%20dispatch%20note&f=false

Transport of Dangerous Goods by Air Guideline

http://www.hr.unsw.edu.au/ohswc/ohs/pdf/g_dg_transport_air.pdf

Transport of dangerous goods by air guidelines (prepared by the university of new south wales). There are other links to other websites and organisations e.g. CAAS within the content)

IATA recommended practice 1630, cargo security


http://www.iata.org/nr/rdonlyres/ccb875f7-3968-47b0-a425-a75b691c626e/0/rp1630_adopted_csc31.pdf

Procedures for Import and Export


http://www.dateyvs.com/custom03.htm

CAAS, 2008. Rules & Regulations Handbook For Airside Personnel, CAAS Apron Control


http://appserver1.caas.gov.sg/UploadedImages/ACMS_handbook2008.pdf

aviation safety enforcement


http://aviation-safety.net/airlinesafety/enforcement/

statistics for aviation growth and economic

http://www.iata.org/whatwedo/economics/e_analyst/index.htm

News article on Changi Terminal 4

News article on Changi Terminal 4
http://www.channelnewsasia.com/stories/singaporelocalnews/view/333301/1/.html

worldaerodata

http://worldaerodata.com/


Also contains of information on worldwide airports and details of naviaids used by aerodromes worldwide

airports-worldwide

http://www.airports-worldwide.com/


Contains information on UK and other airports (eg. details on runways and naviaids used by airports), also contains some aviation and space articles

Airport privatization by Frost & Sullivan


http://www.marketresearch.com/product/display.asp?productid=1286859

What Next, For Changi Airport To Stay Ahead? (Straits Times 20 February 2007)


http://news.asiaone.com/News/The%2BStraits%2BTimes/Story/CAAS%2Bto%2Bbe%2Bcorporatised%2Bto%2Bhelp%2Bit%2Bstay%2Bahead.html

News article: Airlines cut long flights to save fuel.

http://online.wsj.com/article/SB121547453054734059.html

Source for aviation news in the ASEAN countries.

http://www.aseanaffairs.com/page/aviation

Decreasing Airline Delay Propagation By Re-Allocating Scheduled Slack

http://web.mit.edu/is08/pdf/opt.pdf

Flight scheduling: Decreasing airline delay propogation by realocation of scheduled slack time

Pros and cons of corporatization in general.

http://www.karachitaxbar.com/images/Corporatization-Advantages.pdf

Singapore Airfreight Directory

http://www.singaporeairfreight.com/indexSAD.aspx?DirID=88&Version=english

Directory for air freight companies in Singapore and a source for news related to the air freight industry and the aviation industry in general.

ATA Testimony – The Impact of High Jet Fuel Prices

http://www.airlines.org/government/testimony/2006/ATA+VP+and+Chief+Economist+John+Heimlich+Testifies+about+the+Impact+of+High+Jet+Fuel+Prices+on+Air.htm
Causes of increased fuel prices

Punctuality: How Airlines Can Improve On-time Performance?

http://74.125.153.132/search?q=cache:Gfomx8Bj4XUJ:www.aviation.go.th/rbm/Punctuality.pdf+airline+punctuality&cd=4&hl=en&ct=clnk&gl=sg
Effects and solutions to perk up airlines punctuality

FLUG REVUE – Boeing launches 747-8

http://flug-revue.rotor.com/FRheft/FRHeft06/FRH0601/FR0601f.htm
Methods and reasons for project and launch of B747-8.

Commercial Aviation Services – Modification Services

http://active.boeing.com/commercial/cas/index.cfm?content=include/solutions.cfm&pageid=m34945
The underlying reasons of the changing/modifications of aircrafts.

Commercial Airplanes - 747 Family

http://www.boeing.com/commercial/747family/pf/pf_classic_back.html
A list of Boeing 747 classics and their history behind it.

Skybrary – Operations Manual

http://www.skybrary.aero/index.php/Operations_Manual
ICAO Annex 6: Operation of Aircraft contains procedures, guidance and instructions for use of operational personnel.

Case study self service kiosk


http://www.kis-kiosk.com/casestudy-cuss.html

Multitasking and Mobility

http://www.hr.uwa.edu.au/hr/publications/hr_newsletter/staff_mobility

Encouraging multitasking and mobility for general staff

Balanced Approach to Noise Mitigation

www.icao.int/icao/en/env/clq01/andrade.ppt

economic benefits of aviation in UK

http://www.baa.com/assets/B2CPortal/Static%20Files/03BenefitAviation.pdf

Improvements to ground handling operations and their benefits to direct operating costs

http://www.fzt.haw-hamburg.de/pers/Scholz/ALOHA/ALOHA_PUB_DLRK_09_07_07.pdf

Cost Reduction Strategies in Ground Handling

http://www.frost.com/prod/servlet/market-insight-top.pag?Src=RSS&docid=188061385

Perishables: Documentation and Labeling

http://en.lancargo.com/services/perishables/documentation-and-labeling/

Punctuality: How Airlines Can Improve On-Time Performance

http://www.aviation.go.th/rbm/Punctuality.pdf

Information of Singapore Changi Airport

http://www.airport-data.com/world-airports/WSSS-SIN/

Information of Singapore Changi Airport

IATA e-freight Business Process & Standards

http://www.iata.org/whatwedo/cargo/efreight/Pages/materials.aspx

n order to remove the paper and use electronic messages it is necessary to have common and clear business process and standards, which are the foundations of IATA e-freight as well as e-Freight Operational Procedures (e-FOP) that stakeholders can follow in an e-freight environment.

In this section you will find information on:

* IATA Cargo To-Be business process
* IATA e-freight operational procedures
* IATA e-freight functional specifications
* Standard electronic messages

IATA Freight Forwarder – Carrier – Ground Handling Agent Communication Functional Specifications

http://www.iata.org/SiteCollectionDocuments/Documents/IATAFFCarrierGHAFunctionalSpecificationsv07.pdf

As part of the IATA e-freight project, this document is intended to describe some of the information (electronic message) flows implemented between Freight Forwarders, Carriers and Ground Handling Agents at origin and at destination in an IATA e-freight environment. For IATA e-freight’s purposes, this information flow must preserve the Shipment Record1 (e-AWB) and ensure the data quality and integrity.

Ground handling operations: a technical perspective

http://ardent.mit.edu/airports/ASP_exercises/ASP%20Zerbib%20Ground%20Handling.pdf
some of Mary's topics taught are mentioned here. Includes also, basis Ground Handling Equipment and their uses, Critical analysis of GHO, GHO in EU, etc

BAGSTAGE - LOGAN Teleflex

http://www.loganteleflex.com/productdetails.php?ID=108
official website which talks about: BAGSTAGE has been built on the extensive knowledge that has been gained over some 15 years of experience of providing baggage IT systems and the capabilities of modern hardware and software technology to form a comprehensive system to meet the current and future needs of our customers.

SINGAPORE CHANGI AIRPORT – A CASE STUDY OF ITS DEVELOPMENT

2008
Article touches on: Attractions of Airports, Problems and Issues, Revenue Regulation, CHANGI AS A BUSINESS CASE STUDY, Revenue Components, DEVELOPMENT OF CHANGI AIRPORT
http://www.myscl.org/publications_7_1_10.pdf

CHOW KOK FONG
M.B.A, LL.B.(HONS), B.SC.(HONS)
F.C.I.ARB., F.R.I.C.S, F.C.I.S., F.S.I.ARB.
Chartered Arbitrator
Formerly Chief Executive Officer, Changi Airports International
Past Chairman, Society of Construction Law, Singapore


At first instance, this must appear a torrid time to be writing about airports and
infrastructure. Few could have imagined that the world of high finance which had
been so confidently buoyant 18 months ago could descend to its present state.
Nevertheless, the case for airports is not just built on expectations of asset
valuations. It forms an integral part of that crucial infrastructure which is needed to
sustain the flow of commerce that will be pivotal for any eventual recovery. It is still
the only way by which large swathes of China, Russia, India and, indeed, the bulk of
Africa can interface with the rest of the world.
My presentation will be divided into three parts. The first considers airports as a
class of assets. Before the current difficulties with the financial markets the industry
has started to attract a rising tide of interest from the large pension funds and
lenders. There are good reasons for this and these will be readily appreciated from a
comparison of the business dynamics of airports with that of utilities and real estate.
The presentation then moves from this to discuss Singapore Changi Airport as a
case study to demonstrate some of the payoffs and the problems unique to this
asset class. Finally, we will draw everything together to show how the points
deliberated distill into a development track for a major airport which is one of the
leading airports in the world.

AIRPORTS AS AN ASSET CLASS
Attractions of Airports

The most attractive thing about airports as an asset class is their growth story.
Despite the current difficulties of high oil prices and the spreading contagion of
airlines going into liquidation, airports retain a compelling growth story. Over the
past 7 years, passenger growth has averaged 5.9%, more than 150 basis points
above the underlying economic growth rate. This has to do as much with the
increasing affordability of air travel but it also stems from the fact that many parts of
our world has become increasingly accessible. Even allowing for the control of
carbon footprints, this development will be difficult to suppress.
An airport is a virtual monopoly. While some competition may exist between airports
in a locality, few have actually competed aggressively. Ironically one of the few
situations of competition amongst airports is encountered in Moscow. It has three
airports and the two largest, Domodedovo and Sheremetyevo, do go after each
other’s business aggressively. Apart from this and a few other instances, airports do
by and large enjoy the considerable pricing power befitting near monopolies.
Airports owe their monopolistic attributes to the high barriers of entry in the business.
Any entrant has to grapple with the complex process for developing a major facility
and the development of an airport itself is not only a major capital project but
extremely complex. For example, the construction of Terminal 3 in Changi involves
no fewer than 200 different contractors, sub-contractors, suppliers and consultants
with a construction programme that has to monitor over 5,000 activities. In addition,
in many parts of the world, any airport expansion or development has to grapple with
a host of environmental and planning issues, including concerns raised by residents
in the locality. These inquiries and evaluations are drawn out processes and, quite
frequently, after years of debate nothing ensues. An example is the New Lisbon
Airport. Since 1989, successive Portuguese governments have changed the
program, scope and site of the new airport and last year a decision was made on a
new site at Alochete.
Because of the underlying economics and its inherent characteristics, airports are
blessed with consistent cash flows which rise gradually over time. This makes
airports ideal as investments for pension funds and insurance companies. The basic
deal is an asset which is reasonably insulated from the vagaries of the business
cycle so that even in the doldrums, it can generate a respectable yield. An important
dimension to an airport’s cash flow is that we are still some distance away from
optimizing revenue generation from this asset class, particularly non aeronautical
revenue from retail and commercial operations. In the years ahead, this aspect of
the business is likely to attract considerably more attention and will be the focus of
creative retail plays.

Problems and Issues
Against these positive factors, the airport business is a highly regulated one. There
are regulations on revenues through revenue caps, environmental and planning
restrictions and, more critically, a complex web of aviation safety regulations. The
business of an airport depends critically on a country’s air rights. Airports have to
rely on the various agencies of national governments in the negotiation and defence
of these rights.
An inescapable aspect of airports is their political visibility. There are many
examples where local constituencies see airports as an extension of some notion of
national sovereignty and are reluctant to allow foreign entities to operate or own
these assets. These sentiments may exact extortionate levels of concessions or,
worse, prevent the relevant state agency from delivering on its obligations. For this
reason it is difficult to get one’s hands on the good quality airport assets, particularly,
airports which serve as major gateways to a region or country. Hence, notwithstanding the difficulties with the debt market at present, interest on the sale of
Gatwick, for example, is likely to remain strong.

Revenue Regulation
Because of their political visibility and their propensity for monopolistic behaviour,
airports are perhaps the most regulated of infrastructure assets. They raise
inevitable policy concerns that users – especially passengers – may be unfairly
exploited. However, the strongest advocates for the regulation of airports are the
airlines. The general argument seems to be that while many airports are
monopolies, airlines are not and, indeed, are subject to the disciplines of
competition, particularly for international routes and passengers. This thesis seems
to be supported from a comparison of the IRRs of airports and airlines. Respectable
airports should earn IRRs of at least the mid-teens (i.e. between 14 to 17%) but the
average for a cohort of well managed airlines is around 9 to 12%. However, from an
airport vantage this argument overlooks the fact that the two sectors are really quite
separate. One is location bound, driven as much by the need to get to the place as
by the capacity of the airport to manage transfer passenger volumes. The other is
truly air bound – airlines in theory need not owe allegiance to any place. Thus an
airline like Lufthansa could just as well site its headquarters in Munich as it could
currently in Frankfurt.

Be that as it may, the case for any regulation has to do with much more than pricing.
It has to address the delivery of service, efficiency and safety standards and the
maintenance of sufficient levels of investment. In the United Kingdom, section 40 of
the Airports Act 1986 provides for the Civil Aviation Authority to impose price caps on
airports which are designated for such controls under the Act. The price caps are
applied to specified airport charges, principally those which are levied on (a) the
landing, take-off and parking of aircraft and (b) the handling of passengers through
the terminal buildings. Under what is commonly known as a single-till structure, the
total revenue from these airport charges (frequently called “aeronautical income”) are
pooled with the revenue generated by retail, property rentals and income from
concessions such as those relating to airport service providers and car-park
operators (termed “non-aeronautical income”). The regulator then determines the
level of total airport revenue which the airport owner is entitled to receive, taking into
account the need to provide the owner with a return on the investments needed for
the upgrading, expansion and improvement of the airport. The total airport revenue
is often determined as a percentage of the assets which qualify for this purpose.
These designated assets make up collectively the “regulated asset base”. Subject to
the total airport revenue permitted, the owner or operator may then determine the
quantum of individual charges to be imposed on users of the airport. An example of
an airport with a single till revenue structure is Heathrow.

A single till structure is an approach borrowed from the conceptual framework used
to regulate the pricing of utilities. It could be argued that it is not appropriate for
airports because unlike utilities, the market for airports is subject to considerable
barriers of entry, principally because of the complications of bilateral air service
agreements. Moreover, in a congested airport this revenue structure prevents
differentiated pricing of airport charges which could have been used to alleviate
congestion at peak hours. Different charges, for example, could have been applied
to different routes, type of traffic (e.g. chartered or scheduled) and transfer or
originating traffic. For this reason, few airports outside the United Kingdom and
France have adopted the single till structure. The alternative to the single till is the
“dual till” where the aeronautical and non-aeronautical revenues are regulated
separately. The regulator may prescribe the maximum charges which may be
imposed for the users of the airport, namely the passenger facilitation charges and
the landing charge.

Changi Airport is undergoing a process of corporatisation. The development of an
appropriate revenue regulation structure will be an important matter which has to be
resolved in this process. Like any other airport, the ultimate choice of the structure
will be a balance between (a) sustaining the operational performance of the airport
as a critical infrastructure facility and (b) ensuring that the airport team is motivated
to innovate and to deliver the returns consistent with the airport as an investment
asset.

CHANGI AS A BUSINESS CASE STUDY
Constituents

Changi has a strong branding in terms of passenger experience. It has been voted
by business travelers as the best airport in the world for 20 successive years. In
reality, however, it is not a viable model for an airport to just focus on passengers – it
has to cater to both airlines and passengers.
The selling pitch to airlines is Changi’s capacity to accommodate their growth, built
on a progressive air rights policy and a record of sustained process innovation.
Changi serves as a hub for a number of airlines apart from Singapore Airlines. The
Australian carrier Qantas, for example, uses Changi to hub its kangaroo routes from
Australia to Europe. Changi has in place stringent performance targets including
aircraft turnaround times and baggage delivery. The outsourcing non-core activities
is intended to provide airlines with a choice of competing service providers thereby
maintaining some form of pricing discipline for services such as ground handling and
MRO work.

The airport’s passenger branding is built on two pillars. The first is the connectivity of
the airport. The airport serves 4,200 weekly flights to 185 cities. Secondly, Changi
distinguishes itself from the other mega-airports by a combination of a strong retail
and recreational program with a generous infrastructure of passenger facilities and
amenities. There is retail activity round the clock. Thirdly there are a number of
Changi service hallmarks. Taxi and public transport transfers are located within an
in-door climate controlled environment. Loading passengers can expect first
baggage within 12 minutes from the docking of an aircraft and in 95% of the
situations, a passenger should be able to disembark from a plane and get on to a
taxi within 20 minutes.


Revenue Components
The airport derives 60% of its total annual revenue (over US$500 million) from nonaeronautical
sources, particularly commercial and retail activities. Until this year, the
strong revenue flows from commercial and retail enables the airport to largely retain
its passenger facility charges and landing fees at the levels of 1990. This year saw
an increase in these charges but on the whole the charges remain highly competitive
amongst airports in the region.

The airport manages to achieve a consistent EBITDA margin of between 45 and
50% of revenue. Annual revenue is in the region of S$1 billion (US$700 million). In
2006, the airport returned S$2 billion (US$1.4 billion) to the state coffers in addition
to the tax it pays. The strong cash flow also enables all the capital expenditure of
the airport including the development of Terminal 3 and the extensive upgrading
work of T1 and T2 to be financed entirely out of retained earnings.

DEVELOPMENT OF CHANGI AIRPORT
Site Selection

Prior to the development of Changi Airport, Singapore was served from an airport at
Paya Lebar. In February 1972, to cater for rising travel demand, the cabinet had
originally agreed to simply expand this airport by building a second runway there. It
would have meant a shorter construction period and lower land acquisition costs.
The problem is that an increased number of flights over the city and large tracts of
residential areas would have burdened Singapore with perpetual noise and emission
problems. In 1975, after a series of reviews, the cabinet changed its earlier decision
and decided to plumb for a new airport in Changi. It was budgeted then to cost
several times more than would have been spent on the Paya Lebar scheme and that
did not take into account the construction of new access roads to connect the new
airport to the city. Up to 1,300 Ha of land was set aside for the airport, 70% of which
had to be re-claimed from the sea.

Master Plan
The airport master plan as drawn up in 1977 envisaged the eventual airport to
consist of four main terminals and three runways. The first two runways were spaced
1.6 km apart and the first three terminal buildings and surface approach were set out
in a H-formation in the area girded between the two runways. Terminal 1 was
completed in 1981. Paya Lebar had a capacity then of around 12 mppa, and
Terminal 1 almost doubled that capacity to 22 mppa. With the completion of
Terminal 2 in 1990, the capacity doubled yet again to 46 mppa. Shortly following the
T2 completion, a massive program was undertaken to upgrade T1 and to raise its
operational capability to that of T2. The completion of T2 was a defining moment for
Changi, because it propelled Changi to the ranks of major airports in the world.
However, it also meant that both its development strategy and approach were widely
studied. Many of Changi’s elements found their way into the development
programmes of other major airports in Asia and the Middle East, each aspiring to be
larger and better than Changi.

Terminal 3
Plans to develop Terminal 3 were made in the late 1990s. By then it was evident
that the landscape of the industry has changed. Several competitors have emerged
in Changi’s space – Dubai and Kuala Lumpur posed the threats for the kangaroo
route while Bangkok has staged its claim to be an alternative hub for traffic between
Europe and Asia. The question is how does Changi differentiate to maintain its lead
in the face of these changes and how can the Terminal 3 development be used
towards this differentiation?
The first premise for the Terminal 3 development brief was to ensure that the airport
maintains its premium as an uncluttered, anxiety-free hub, maintaining a layout
known for its directional clarity even for the first time user. This is more ambitious
than it sounds. Spatially it calls for more floor area than conventional layouts. At the
same time, the layout has to generate a sufficient sense of buzz and interest to
support the retail program against a relatively over sized space.
The second premise was to accommodate the A380. Singapore Airlines became the
first airline to place a substantial order of 19 of these planes with Airbus and sought
the right to be the first airline to put the A380 into service. Changi Airport was to be
to be the first to develop the facilities for handling the A380. A total of 8 special gate
holds in Terminal 3 were customized for the A380. At the same time 11 other gate
holds in Terminals 1 and 2 were upgraded to service the A380s. The central feature
of the A380 gates is that they have to be sited in locations which allow more apron
space for the parking of these large planes. The customized passenger loading
bridges operate from enlarged gate hold rooms. Each PLB has three arms instead of
the conventional two arms – these enable passengers to get into the upper cabins of
the plane directly from the gate hold rooms. Upon arrival, the A380s load their
baggage on to 90 m carousels – 20 m longer than the conventional carousels. The
objective is to ensure that the times for embarkation and disembarkation of
passengers are no longer than those for the 747-400s.
The third was to position Terminal 3 as an environmentally sustainable building.
This was prompted not so much by a sense of political correctness as sheer
necessity. In order to avoid misunderstandings in bilateral relations with our
neighbours, Singapore sought to become self-sufficient in terms of water through
conservation, recycling and expansion of water catchments. Changi had to follow in
the train of this national effort. Singapore also relies on imported oil and natural gas
for all her energy needs. Building codes were already in place in the 1980s to stem
energy consumption but these were passive prescriptions. At the time when
Terminal 3 was planned, the shift had moved imperceptibly towards more dynamic
approaches of sustainability.
Finally, the airport must be able to have the reserve to meet all contingencies. By
the time the project commenced, there were already the fall outs of the September
11 attacks and the SARs pandemic. Both these events vindicated the need for
flexible layouts which allow internal spaces to be re-configured at short notice to deal
with new processing requirements for security and health inspection. In the midst of
all these, the airport has to be able to function with its characteristic reliability and
this functional capability had to be built into Terminal 3.

THE CONTRACT FOR TERMINAL 3
Project Particulars

The main contract was awarded in December 2002 at a contract sum of S$960
million (US$680 million). The building as designed has a gross floor area of 380,000
sq meters within the main building and another 170,000 sq metres of car parks,
making a total floor area of 550,000 sq metres. It added a further capacity of 22
mppa to the existing Terminals 1 and 2 and is serviced by 28 passenger loading
bridges of which 8 are provided with special facilities to service the A380.
The contract itself was placed on the basis of the Singapore Public Sector Standard
Conditions of Contract, a standard form of contract modeled at least in concept after
the New Engineering Contract. It was evident from the beginning that specialist
systems and packages would form a large part of the contract. These accounted for
$410 million or 45% of the contract sum. The largest component is the Baggage
Handling System which had to integrate the operations of all the three terminal
buildings. In addition, there were direct contracts for the People Mover System and
for work relating to the extension and upgrading of runways, taxiways and aprons.
The aggregate value of all these contracts came to S$1.65 billion (US$1.16 billion).
The contract period for the main contract was 33 months but a further 6 months was
scheduled for the completion of the baggage handling system. In essence there
were three important milestones: the completion of the main contract minus the
baggage handling system, the completion of the baggage handling system and the
completion of operational readiness and testing (ORAT) programme.

The Impact of SARS
Shortly after the award of the main contract, Asia was struck by the outbreak of
SARS (severe acute respiratory syndrome). Between November 2002 and June
2003, all the regional economies were hit, particularly China and Hong Kong, two of
the most important aviation markets in the region. Passenger traffic plummeted. The
fallout from the contagion continued to be felt months after the pandemic was finally
arrested. It was thereupon decided to defer the T3 project by 9 months initially and
subsequently by 24 months.

In late 2004, conditions finally permitted the construction programme to resume at
the regular momentum. The programme had to be re-configured extensively
because the schedules of materials, equipment and system supplies had to be
altered in the light of the number of new airports being developed throughout Asia.
Concurrently with T3, the 10 year renewal and upgrading program of T2 was also
proceeding. This was a substantial undertaking in its own right, costing around
S$280 million.

The deferment allowed the main contract works to be completed together with the
baggage handling system. Other than the deferment, everything else went largely
as planned. All the main contract works and systems were completed on 28
February 2007. This permitted almost 10 months for the ORAT programme. It also
allowed the airport to work with Airbus on the trial dockings of the A380 before its
delivery to Singapore Airlines in October 2007. Despite the events which threatened
to derail the project, T3 went into operation on 8 January 2008 and was officially
opened eight months later.

Some Observations
A striking aspect of the T3 project was that the whole procurement approach was
very conventional in character. The final accounts for all the contracts are expected
to come in at S$1.8 billion or US$1.26 billion. A large part of this was due to a
change in the design to allow for an increase the floor to ceiling heights of the
departure area. The thing going for the T3 contract was that it was placed at a time
when market conditions were relatively soft. Notwithstanding the pick-up in activity
at the time when construction resumed in 2004, the market conditions were still
favourable and most of the subcontractors and suppliers held on to their original
pricing commitments.

CHOW KOK FONG
1 July 2008

Managing Changi Airport - An Approach to Delivering Efficiency and Quality Service

http://www2.airportthai.co.th/airportnew/main/pdf/30thseminar/5_fsm.pdf
Ben: Why I think this is good? There's a label on the side of every slide that says "Confidential"

Project Management Tips @ BrightHub


http://www.brighthub.com/office/project-management.aspx


Ben: this site contains many tips on Project Management, both an extension of what we already know and things we were not not taught in school. Also, contains many useful templates. This site helped a lot in my Project Management project. If you have been tasked to head/partake in a project (actual project not 'school' kind of project), I strongly encourage you take a look here before embarking on your endeavor

Changi–The A380 Experience Starts Here by Foo Sek Min, Senior Director (Airport Management Group/CAAS)

http://www.airports.org/aci/aci/file/2008%20Events/Safety%20Seminar%202008/Speakers/day%201/Foo%20Sek%20Min%20A380%20Introduction%20and%20Lessons.pdf
Powerpoint illustrates:
  1. One Year Since 25 Oct 2007
  2. Preparations for the A380
  3. A380 Lessons and Outline

A LIBERALIZED GLOBAL AVIATION MARKET: AN AIRLINE PERSPECTIVE by Mr W.K LIM, Regional VP (SIA) – Americas

http://www.th.gov.bc.ca/OpenSkies_Summit/presentations/Lim.pdf
article gives you an airline perspective on a liberalized global aviation market. There are several examples of how airlines view the stages of liberalization, from the most restrictive government policies all the way through to open skies agreements, on both a regional and global level.

Analyzing the Strategies of LCCs and FSCs in Southeast Asia

http://www.aerlines.nl/issue_36/36_Cheng_LCCs_FSCs_SEA.pdf
This paper firstly seeks to analyze the contemporary developing environment of the airline industry in the Southeast Asia, particularly addressing to the issue of competition between Low-Cost Carriers (LCCs) and Full Service Carriers (FSCs). Second, it discusses and compares the differentiation of their strategies adopted in achieving customer satisfaction through maintaining customer relationship by adopting proper customer relationship m anagement (CRM) customer value management (CVM). Finally, the paper provides a conceptual framework for airline managers in considering their winning strategies for the next battle in running their airline business.

Business model of Low cost Airline Company


http://knol.google.com/k/low-cost-airline-company#
Site illustrates The business model of low-cost carriers and Definition of a low-cost airline company

Official Site for Aviation Common Taxonomies (ICAO/CAST)


http://www.intlaviationstandards.org/
website containing common taxonomies and definitions which establish a standard industry language thereby improving the quality of information and communication. With this common language the aviation community's capacity to focus on common safety issues is greatly enhanced.

IMPROVEMENTS TO GROUND HANDLING OPERATIONS AND THEIR BENEFITS TO DIRECT OPERATING COSTS

http://www.fzt.haw-hamburg.de/pers/Scholz/ALOHA/ALOHA_PUB_DLRK_09_07_07.pdf
This paper systematically identifies and investigates ideas to improve ground handling operations and determines their influence on Direct Operating Costs

Air Crash/ Accident Investigation


http://1001crash.com/index-page-accueil-lg-2.html

This site gathers information and data about the air crash or accident happening around the world. This information are in the form of videos, plane crash analysis, statistics. Also, it includes the airlines being blacklisted from going into Europe and America due to inadequacy in safety oversight.

ICAO ANNEXS 1-18


http://www.mediafire.com/?kwdj4jiadgy
Annex 1 to 18 all in one!

Flight Safety Foundation

http://flightsafety.org/archives-and-resources/publications
Includes publications on accident prevention, airport operations, cabin crew safety, human factors, ground accident prevention, global aviation safety network and also special reports on certain accidents.

Singapore Statutes Online

http://statutes.agc.gov.sg/
Look up for Air Navigation Act, Carriage by Air Act, CAAS Act, Tokyo Convention Act etc. here.

Airport Technology

http://www.airport-technology.com/

Airport-technology.com is the only site focused on bringing you the latest news about airport projects, trends, products and services for the airport sector.

Covering everything from new construction projects to rules, regulations and technology innovations, airport-technology.com, with its team of journalists around the world, delivers the objective coverage required by C-level executives and other decision makers to keep abreast of the industry.

Aviation Week

http://www.aviationweek.com/aw/
Online publications of articles and reports which provides insights into aerospace and civil, military and space aviation.
(covers all aspects since it's an online version of the Magazine Aviation Week)

Air Transport Intelligence


http://spark.tp.edu.sg/dmr/lib_databases.htm
There is a need for tp user name to enter. It provides very useful information on airport, airline and some of the latest aviation news worldwide.

Ground Handling Magazine


Ground Handling Magazine
http://www.groundhandling.com/
Electronics publications of ground handling magazine on even months only

CAAS Manual of Standards - Air Traffic Services Version 1.0: 1 October 2009

http://www.caas.gov.sg/caasWeb/export/sites/caas/en/Regulations_And_Guidelines/Rules_and_Regulations/Aerodrome_ANS/Air_Traffic_Services_Information_Circular/downloads/MOS_ATS_v1_09.pdf?__locale=en 
Standards for ATC

CAAS Air Operator Certificate

CAAS Air Operator Certificate
http://www.caas.gov.sg/caas/en/e-Services/Air_Operator_Certificate/?__locale=en
Setting up an Airline in Singapore.
Azworldairports
http://www.azworldairports.com/cfm/homepage.cfm
Provides information on most airports.
Airport
http://www.airlinequality.com/
Provide reviews by passengers on airports around the world.
Airline Management Book
http://books.google.com.sg/books?id=D41x6PXAiHYC&printsec=frontcover&dq=airline+management&source=bl&ots=9vH3z_hJsa&sig=PdR0BU3jF9U4257LBmEHNw39Nck&hl=en&ei=9T2vS_LfNorBrAfFlPymAQ&sa=X&oi=book_result&ct=result&resnum=10&ved=0CDIQ6AEwCQ#v=onepage&q=&f=false
Airline
AVIATION NEWS AIRPORT AND AIRLINES
http://news.airwise.com/
Online Publications of aviation news, articles, etc.
IMPORTANCE OF CONCESSIONAIRE in Airport, E.G. T3 CHANGI
http://www.changiairport.com/Journalist/Press_Releases/2008/downloads/Fact_Sheet_ChangiAirport_Terminal3.pdf
·         Airport
AIRSIDE SAFETY - CAAS Singapore, Rules and Regulations Handbook for Airside Personnel 15th Edition
http://appserver1.caas.gov.sg/UploadedImages/ACMS_handbook2008.pdf
Rules & Regulation for Airside Safety found at Changi
·         Regulatory Articles

Defining "Political Risk"

http://www.irmi.com/expert/articles/2000/wagner10.aspx

Marketing Teacher

http://marketingteacher.com/


Since 2000, Marketing Teacher has been providing marketing learners, teachers and professionals with FREE resources on the topic of marketing. So if you are studying for a marketing module or qualification, the contents of Marketing Teacher are specifically designed to support your learning.